✨ About The Role
- Responsible for conducting market research to understand customer needs, industry trends, and competitive landscape
- Develop clear and compelling product positioning, value propositions, and messaging
- Collaborate with cross-functional teams to develop and execute go-to-market strategies for new product launches and feature releases
- Work with Sales Enablement and Product Management to develop and deliver sales training materials
- Engage with customers to gather feedback, build relationships, and develop case studies and testimonials
⚡ Requirements
- Experienced product marketing manager with a background in cybersecurity, able to translate technical features into compelling value propositions
- Strong project management skills with the ability to manage multiple projects simultaneously in a fast-paced environment
- Excellent written and verbal communication skills to effectively communicate with cross-functional teams and customers
- Proficiency with marketing tools and platforms such as Marketo, Salesforce, and Asana
- Technical background or understanding of cybersecurity technologies and threat landscapes