✨ About The Role
- The Partner Product Marketing Manager will serve as a critical link between Broadcom's marketing and product teams and its Catalyst Partners.
- This role involves empowering partners to effectively sell ESG solutions while aligning with Broadcom's brand.
- The manager will be responsible for creating market-tailored content and developing co-marketing initiatives.
- Strategic product positioning and messaging guidance will be key responsibilities to resonate with enterprise security buyers.
- The role includes collecting market research to identify trends and customer needs, sharing insights with partners.
- Regular meetings with Catalyst Partner teams will be necessary to ensure successful execution of go-to-market plans.
- The manager will work closely with sales enablement teams to equip sales staff with the necessary tools and resources.
âš¡ Requirements
- The ideal candidate will have over 10 years of experience in product marketing, particularly in the cybersecurity sector.
- A strong background in working with partner marketing and sales enablement is essential for success in this role.
- The candidate should possess excellent communication skills to effectively liaise between internal teams and Catalyst Partners.
- Experience in creating tailored marketing content and co-marketing initiatives is crucial.
- The successful individual will be strategic, with the ability to guide partners in executing their go-to-market strategies.
- A deep understanding of market trends and competitive dynamics in the cybersecurity landscape is necessary.
- The candidate should be adept at defining and tracking key performance indicators to measure success.