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Product Marketing - Competitive Intelligence Analyst

Develop and deliver competitive enablement training for the Catalyst partner network.
Austin
Senior
$100,000 - 160,000 USD / year
3 weeks ago
Broadcom

Broadcom

A global infrastructure technology leader built on 50 years of innovation, collaboration and engineering excellence.

✨ About The Role

- This role involves developing competitive enablement content that highlights technical product differentiation and guides sellers on strategic positioning. - The candidate will conduct regular competitive enablement training for field teams with varying technical skills. - Monitoring market movements and translating competitive news into strategic insights for sales and marketing teams is a key responsibility. - The position requires iterative review and refinement of competitive enablement for Broadcom ESG Catalyst partners to enhance win rates. - The role is office-based, requiring presence in either Palo Alto, CA, or Austin, TX.

âš¡ Requirements

- The ideal candidate will have a bachelor's degree and over 8 years of experience in competitive intelligence or product marketing. - A strong passion for competitive intelligence and problem-solving is essential for success in this role. - Candidates should be comfortable adapting technical content into conversational and succinct positioning. - Experience in the cybersecurity market and technologies is preferred, but not mandatory. - The successful individual will be a team player with a positive attitude and a willingness to think creatively.
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Product Marketing - Competitive Intelligence Analyst
Austin
$100,000 - 160,000 USD / year
Growth
About Broadcom
A global infrastructure technology leader built on 50 years of innovation, collaboration and engineering excellence.