✨ About The Role
- The Sr. Growth Marketing and Operations Manager will develop and maintain a consistent pipeline for the Velocity sales team by focusing on high-intent users.
- The role involves connecting and optimizing tools for data enrichment, automation, and generative AI to build a sales-assist machine.
- The candidate will enhance engagement with customers and freemium users through automated and hyper-targeted campaigns.
- Performance analytics of the sales funnel and campaigns will be owned by the candidate, requiring close monitoring and reporting on critical metrics.
- The position requires collaboration with the Velocity Sales team to refine messaging and ensure seamless coordination.
âš¡ Requirements
- The ideal candidate has over 3 years of experience in growth marketing, demand generation, or RevOps, particularly at the intersection of Product-Led Growth (PLG) and sales.
- A strong technical background is essential, including proficiency in SQL and experience with automation tools like Zapier or tray.io.
- The candidate should possess analytical expertise, with the ability to interpret product usage data and translate insights into actionable strategies.
- Collaboration skills are crucial, as the role requires working closely with sales and RevOps teams to drive shared outcomes.
- A mindset aligned with the principles of a 'GTM Engineer' is important, with the ability to craft a compelling narrative for the first six months in the role.