View All Jobs 2024
Head Of Product Marketing
Develop and execute a go-to-market strategy for innovative defense solutions.
McLean, Virginia, United States
Expert
2 weeks ago
Raft
Raft is a niche-focused digital consulting firm that helps public agencies solve hard problems that impact the lives of millions of Americans
21 Similar Jobs at Raft
✨ About The Role
- The Head of Product Marketing will lead the go-to-market strategy and positioning for Raft's solutions in the Department of Defense and federal government sectors.
- This role involves developing and executing clear product positioning and messaging that aligns with Raft's mission and values.
- The candidate will define and execute go-to-market strategies for new and existing products, ensuring seamless product launches.
- Conducting market research to understand customer needs and market trends will be a key responsibility.
- The role includes leading the creation of product-focused content and collaborating with the marketing team to develop thought leadership content.
âš¡ Requirements
- The ideal candidate will have over 10 years of experience in product marketing, particularly in defense, government, or enterprise technology sectors.
- A strong track record of launching and scaling products in complex, highly regulated markets is essential.
- Exceptional storytelling and communication skills are necessary to translate technical concepts into impactful narratives.
- The candidate should possess a strong understanding of data-driven marketing and analytics.
- Leadership experience in inspiring cross-functional teams in a fast-paced, mission-driven environment is crucial.
About Raft
Raft is a niche-focused digital consulting firm that helps public agencies solve hard problems that impact the lives of millions of Americans