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Technical Product Marketing Manager - Remote Eligible
Develop and execute a comprehensive product education plan for sales teams.
RemoteLos Angeles
Mid-Level
2 weeks ago
✨ About The Role
- The Technical Product Marketing Manager will be responsible for developing and executing strategies to bring new products and features to market.
- This role involves creating technical content, including blog posts and educational materials, aimed at a highly technical audience.
- The candidate will define product positioning and articulate the customer value provided by the products and features.
- Understanding the competitive landscape and creating sales assets to support the sales team is a key responsibility.
- The role includes leading cross-functional product launch meetings and managing go-to-market initiatives.
- The candidate will be tasked with keeping product marketing materials and web pages updated.
- Conducting market research studies to understand customer challenges and gathering feedback for product improvements is essential.
- The position may also involve supporting additional marketing responsibilities as the team grows.
⚡ Requirements
- The ideal candidate has at least 5 years of experience in product marketing, specifically within the enterprise B2B SaaS sector.
- A strong understanding of technical products and the ability to translate complex features into clear customer value is essential.
- Experience collaborating closely with product and engineering teams to create effective marketing materials is crucial.
- The candidate should be adept at conducting market research and providing insights to support product development.
- A proactive approach to embracing AI tools to enhance productivity and outcomes is expected.
- Strong project management skills are necessary to thrive in a fast-paced, agile environment.
- The ability to build and maintain collaborative relationships across various teams is important for success in this role.
- Exceptional communication skills are required to convey complex ideas clearly and effectively.
About Sift
Fraud prevention and digital trust solutions for businesses.